Testimonials From The Strategic Digital Pharma Marketing Course

Very good course. Well-structured and inspiring content. Great speakers and insightful interaction with both speakers and peers.

IBSA Institut Biochimique

I want to thank the trainers of the course for the experience they gave us!

Takeda

A dynamic course that is very rich in information, with a good balance between theory and practice. I learned a lot in two days thanks to the expert trainers. Thank you CELforPharma, I am very glad I attended.

The facilitators of this course were awesome and very knowledgeable. There was a great mix of theory, exercises, group discussions, and real cases throughout. The content focused on our business needs such as how to measure success and how to ensure successful orchestration. It was relevant to our daily work and was very practical. In addition, it was truly a joy to meet and interact with participants from around the world with various expertise. Well done CELforPharma!

Gilead Sciences

I really enjoyed the 2 days. The course was well delivered by excellent presenters and had lots of great insights into strategic digital marketing that I can put into action. The balance of lectures and break out discussions was perfect, with enough time for breaks in between to keep us all focused.

This was a very practical training. The experts shared a lot of real-world examples, case studies and insights to support their teachings. They really did their research to ensure we got the most value from the training, it was great!

Gilead Sciences

This was a great course to boost your skills in Digital Marketing in Pharma. Jan & Vladimir did a fantastic job of sharing a significant number of real-world cases, examples coupled with engagement to keep us on our toes. The case study in groups also helped solidify the learning by applying it practically, which is quite possibly the best way to learn.

Janssen

While already working on a multi-channel approach, the course was highly valuable to compare our approach to industry benchmarks and getting plenty of ideas in refining our strategy and tactics.

GW Pharmaceuticals

Thanks for a great couple of days! It was a well-run course with good content, great and knowledgeable presenters and great service from CELforPharma.

Daiichi Sankyo

By attending this course, I have discovered a very smart and efficient way to integrate the omnichannel approach in our commercial plans. Thanks!

Gilead

Insightful course, practical examples & tips. Good balance between the interactive parts and the theory. Great speakers, clear explanations.

Amgen

I like the content and the way that the course was introduced. The interaction with the other participants was super cool and friendly.

Bial

I really enjoyed this course. Unlike many other digital courses available on the market, it is focused on the pharma business and gives very concrete insights. Jan and Vladimir were great speakers and made the training very tangible with many examples.

Merz Therapeutics

Thank you very much for the insightful 2 days! I will definitely be recommending it to other product managers that are at the beginning of their career.

Novartis

A clear, concise course that outlines and backs up why you should be using a digital mix when communicating with your customers.

Clinigen Group

Very practical and valuable course that upgrades marketing strategy approaches, including the newest digital channel strategies.

Pfizer

Jan and Vladimir give an insightful and interactive course, using their practical experience to bring the theory to life. This two day course helps to support current practice with relevant theoretical background and gives the status quo on optimising digital multi-channel strategies within the pharmaceutical industry. The interactive way allows learning and sharing of best practices among peers, and Jan and Vladimir give multiple case examples to illustrate practical examples and obtain practical ideas for your own digital multi-channel campaigns.

Norgine

I really enjoyed taking this course. I liked that everything was straightforward. There was never any confusion on assignments, which is always a plus with online courses. The class was very detailed and organised, also considering the complexity of some of the topics.

Chiesi

The course met and exceeded my expectations regarding the strategic approach in multi-channel marketing. I give 10’s across the board for the content, the experts and the service from CELforPharma. Thank you for a great online course experience!

Gedeon Richter

This course was practical, clear, useful and shared best practices while clearly stating that the context is constantly evolving.

Servier

Definitely a course I would recommend. It had great trainers who shared their experience through case studies and evidence, great organisation and communication from CELforPharma and amazing interaction between the attendees. What more could you want! Thank you a lot.

FOLLOW

I decided to do this course as part of my personal development plan after working in marketing for 1 year. It gave insights and content which were up-to-date, addressing all the relevant strategic aspects for successful digital marketing initiatives. The course trainers had a lot of expertise and the preparation and availability of the CELforPharma contact was excellent. My special highlights were the breakout sessions in smaller groups which allowed for intense discussions and the opportunity to learn from other marketeers with a passion for what they do. A big thanks to you all!

Janssen

A strategic and hands-on training to know, understand, integrate and manage the digital pharma marketing world. I would especially recommend this course, which offers a holistic and integrative perspective to the world of digital marketing (which is a fascinating area, not scary if well prepared) to all pharma marketing professionals.

Arven Pharmaceuticals

A very good course with great content and experienced speakers. I would highly recommended the course for those who want to learn more about digital marketing and how to implement the tactics. Thanks!

PTC Therapeutics

What a great training with great speakers! There was a good balance between theory, examples and getting to practice our learnings during exercises. Thanks so much to Jan and Vladimir for running such a nice course and thank you also to CELforPharma for their great help with the organisation and logistics.

Servier

Great training that is adapted to the pharma industry with concrete examples and with tools to use to build the best multichannel strategy.

ConvaTec

A great course every pharma marketer should graduate from in order to be prepared for the future and have a good understanding of the omnichannel environment! Thank you again for this great course!

Novartis

A nice way to go through the multi-channel world from a strategic and methodical point of view. I really enjoyed it!!!

Grifols International

In my pharmaceutical career of 25+ years, this was the best marketing training from the content, delivery, and interaction perspective. Thanks to the lecturers and technical support, I almost forgot that it was a virtual-only experience. Provided information, materials and tools allow moving quickly from the learning to the implementation phase. Strongly recommended to all marketeers operating in COVID and post-COVID phase.

Ethypharm

Great course covering overall digital campaigns.

UCB

Great course on digital strategy in pharma. Goes beyond digital and integrates with multichannel thinking - The way it should be!

Ferring

Excellent speakers, and this course has provided me with a lot of important tips & tricks. I really like the course, because of the balance between the theoretical part and the practical examples!

Terumo Europe

Very recommendable crash course to gain understanding in digital multichannel marketing strategy in the pharma branch.

Fresenius Kabi

Excellent presentation of the different digital tools, specific for the pharma environment; focused, practical course based on the basics of strategic thinking.

Abbvie

Jan and Vladimir shared great knowledge and insights both from a strategic and a practical experience point of view. You truly could feel the enthusiasm both experts bring to the course spiked with latest insights of the industry. I personally benefited from the used cases, as they showed what has been done before in the pharma environment and what was in line with legal requirements.

WÖRWAG Pharma

It was engaging with high quality content and knowledgeable presenters and it was a good mix of teaching and interactivity. I had a really great group and feel that I am in a position to apply what I have learned immediately.

Kyowa Kirin

Digital format worked very well. Glad I didn’t have to spend 3 days travelling etc. This is a great format for this course and there is sufficient time for discussions.

Kowa Pharmaceutical

Valuable course content and nicely structured - even as an online training.

Janssen

Practical insights, inspiring.

BearingPoint

I loved the completeness of this course and the concrete tools and examples. Thank you!

Astellas

It is a good way to learn and reflect with peers, it’s the only course focusing on pharma! The online format was good, there was still a lot of interaction.

Allergan

Illuminating course led by high level professionals. Highly recommended.

Effik Italia

Very good course!

Pierre Fabre

Informative and up-to-date materials with an atmosphere of co-learning with specialists from across the geography.

Macleod's Pharmaceuticals

Everything was excellent, some parts were probably already known by me but I was not bored, there is always something new to learn.

Medtronic

Really useful content – lots of projects and ideas to take back to work.

Medtronic

I find the course extremely insightful. I wanted to follow it and judge the content for myself and decided that it is worth it to propose this course internally as part of marketing capability program. Intereresting insights for me personally as well.

Janssen

Great presenters! The case studies give very concrete examples of what could be done.

Medtronic

This course gives an amazing and broad understanding of a complicated and relevant topic.

Novo Nordisk

Thank you for the course. Very interesting and useful topics! I have discovered new opportunities for future implementation.

Servier

Very interesting, valuable course with very creative and fun atmosphere.

Roche

Great course!!! Highly recommend it!!!

Celgene

All marketers and relevant stakeholders should have a training on the fundamentals (to remove hurdles and increase adaption/implementation)! This 2-day format was very hands-on and practical.

Novo Nordisk

Top quality course! Hands-on and real! Thank you.

Janssen

Good practical overview of digital! By attending, you get the big picture of marketing strategy including various channels! Highly recommended.

Allergan

Highly skilled and engaging trainers who really are experts in the field! Lots of practical guidance, examples, and tips on the fundamentals of multichannel. Interactive too!

Great course, very informative and organised.

Roche

This 2-day course is filled with practical examples and is very well structured. We got exhaustive materials and training manuals. I highly recommend it!

Celgene

After this course, I feel confident to switch from a field based position in oncology sales to a full-time digital marketing role. All questions have been answered in a professional and data-driven manner. Would recommend to any pharma professional!

Novartis

Highly insightful, interesting & relevant content. Two presenters at the top of their game, who brought real-world examples to strategic frameworks. Well done!

Biogen

Great overview with practical insights and tangible industry examples.

Takeda

By attending this Strategic Digital Marketing course, I was faced with several eye openers, practical insights and best practices. The exercises were very useful and applicable in daily practice. Thanks!

Actelion Pharmaceuticals

Very good course. I would recommend it to my colleagues in business & IT.

Takeda

The 'building a MC campaign' exercise is excellent for learning how to get things right according to a digital strategy which we defined ourselves. Interactive course with high engagement and real life cases - highly recommended!

Actelion Pharmaceuticals

A very interesting course that helps you think strategically - Thanks!

Boehringer Ingelheim

Excellent trainers in a dynamic and interesting course.

Takeda

Completing this training is a great opportunity. It gave me a wider scope of new marketing and digital approaches, and it completed the picture of strategy and tactics I need to implement in order to win. This is a great tool, dedicated to success and winning.

Sanofi

Enthusiastic presenters and all relevant pharma examples.

Bristol-Myers Squibb

Fun, learning & sharing.

Sanofi

It was great, practical and very useful! It changed my mind.

Bayer Vital

Good overview on digital approach in pharma.

Celgene

Thank you so much for the course. I have done various project management courses and management courses before … but this one was the most interesting, useful and applicable course I have ever done for my role. It really made some things click for me in regards to strategy and planning a multichannel strategy. Thanks again!

Biomarin

It was a good combination of theory, real life examples and action learning. I have also enjoyed the conversations between the participants. Good quality delivery. Thank you!

Takeda

A consistent, inspiring and motivating journey into digital pharma on a very solid methodology and excellent trainers.

Merz Pharmaceuticals

An understandable, easy approach to the complex world of digital marketing. The framework that was introduced is priceless to plan my first multi-channel campaign.

Takeda

Coming from a FMCG/retail background, this course gave me the right foundation to quickly give me a broad understanding of digital trends in the pharma sector. The case study and practical exercises were very involving and helped to quickly apply the skills learnt.

Nestlé Nespresso

Great course to get a grip on the MCM landscape!

Merck Sharp & Dohme

Very professional speakers! Very practical course with a lot of business cases. Useful to link brand planning to multichannel campaigns.

Pharmamar

Very good training program! I have learned a lot. This will be helpful for me to develop the digital communication platform and integrate it within the overall strategy. I also learned from sharing experiences with my peers – it was a very nice group. And finally: it was very well organized - Thank you very much!

Orion Pharma

Very professional and complete training. Great people and teamwork experience. A lot of take-home messages!

Takeda

Fantastic training – very helpful!

Alexion

Really perfect course! We covered almost all digital channels and how to connect them with each other. The experts are also perfect. They present all the presentations in a very effective way. Thank you for everything!

Bayer

Very skilled teachers – up to date program – nice group size. Very valuable with the exercises throughout the program. Would definitely recommend to others!

Almirall

Great course, pitched at just the right level for my expertise. Thanks!

Chiesi

Two very experienced facilitators nailing down all opportunities in digital/multichannel campaigning. Lots of new insights!

Janssen

This C.E.L.forpharma course came at the right time for me. It is very complete and offers a good overview of the digital landscape in pharma’s world, with a good balance between theory and practice. I also learnt a lot from examples of other companies. Highly recommendable!

Galderma

Being new to pharma, this course gives valuable insights into the digital pharma space, I can definitely use this going forward.

ALK

Very helpful! I wanted to have an overview (which I got), but I also got many practical suggestions, ideas and advice.

Bayer

As a new multichannel marketing ambassador within our company this course was really useful to gain insights in success stories, practical examples and a nice overview. I hope to see you all at another course – thanks!

Bayer

I learned a lot about digital marketing and now I am prepared to implement a multichannel approach.

Bristol-Myers Squibb

It was valuable to gain a better understanding of digital marketing and its application in pharma. The programme gave me some good insights and ideas that I can bring into my job.

Ariad Pharmaceuticals

Finally, a course that answers many digital pharma questions. Now I have something solid to work on!

Roche

If you aim to have a relevant overview of what digital strategy is and how it can be integrated in your current business imperatives, come and exchange ideas with these 2 brilliant experts!

Merck Group

Digital strategy was put into perspective and it should be the next step in all brand plans. From now on multi-channel strategy will optimize the marketing mix and bring it to the future!

Galderma

Excellent course! Very practical hands-on approach from speakers who clearly have vast experience in the subject. It was very well organized.

Santen

I attended the Strategic Digital Pharma Marketing Course in London in October 2014. The course was well attended, well presented, interactive and engaging. I refer to the materials (and benchmarking) from the course on a regular basis, in fact I will be sending members of my team on this course later this year, so they can see what I am talking about first-hand!

Shionogi

The format is very interesting and there is a lot of content. I like the experts' presentations - well balanced and at the same time powerful!

Egis

A very good training if you're lacking digital expertise and willing to drive a digital transformation in your company.

AbbVie

A lively, up-to-date experience with a deep analysis of pharma digital environment, bringing practical conclusions for real strategies for closed-loop marketing.

Egis

Thank you very much, I learned a lot and much of the information will be useful to be implemented in my daily work.

Vifor Pharma

Very insightful course with plenty of practical examples from the pharma industry. Ruud & Beverly are knowledgeable in the field and have provided rich content throughout the two days.

Merck Serono

It's a great course with comprehensive information, best cases and exercises of pharma digital marketing. On top of that: any question you can think of was answered by the end of the course. I recommend it to all pharma professionals who want to broaden their digital marketing vision.

Abdi Ibrahim

The experts are really good and answered all types of questions in a professional way. I have benefited a lot from this training.

Sanofi Pasteur

Engaging and high quality course!

AbbVie

Nice fresh ideas and good examples!

Abbott Vascular

This course gives a good overview of Digital Marketing. It is important for me to have this helicopter view to prevent developing apps and websites out of the blue but instead develop a good strategy in a multichannel campaign.

Sanofi

Great job guys!

Daiichi Sankyo

This Strategic Digital Pharma Marketing course helped me to put the puzzle together.

Abbott Vascular

One of the best courses I have attended!

LEO Pharma

It is not a course for dedicated digital people. I experienced it as a course for any product or brand manager to understand how to move in this environment.

LEO Pharma

Excellent strategic digital pharma marketing learning program that will help me to be successful in creating and implementing my digital strategies and tactics. Thank you so much Beverly and Ruud!

Alexion

Great feeling, we learned lots from everyone's experiences as well. Nice audience size. To carry on!

Vifor Pharma

Well designed course content, very relevant considering the changing industry environment.

GlaxoSmithKline