Designing a Strategic KOL Plan for Success

Setting up a strategic KOL plan in line with the Medical Plan is a crucial task of the MSL. But how to identify and map KOLs in such a way that it facilitates strategic decision making? How to design a KOL plan that is aligned with and contributes to the success of the overall Medical Plan?

In this webinar, dated 25 January 2022, learn from Maaike Addicks, expert-trainer of the popular 1-day courses The Medical Plan and Tactical Implementation: Best Practices and Strategic KOL Planning & Engagement, how to write a strategic KOL plan that is designed for success:

  • How to identify and map your KOLs strategically

  • How to set your KOL goals in line with your Medical Plan

  • How to ensure your KOL plan is supporting short- AND long-term success


PS: You will only have to submit your email address, name, company and job title after clicking on the video to watch this webinar.



Learn more about this topic at the following short duration course(s):



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