Medical Affairs has a toolbox filled to the brim with useful, value adding, impactful tactics. Advisory Boards, CME and symposia are the most known and used. But there are other activities that you can utilise to have a positive impact on healthcare and the success of the company.
In her 1-day course The Medical Plan and Tactical Implementation, CELforPharma faculty member Maaike Addicks, MD advises to use the Reach/Impact matrix to decide which of those tactics to use to achieve your objective.
Download your copy of this handy 5-page guide where Maaike explains this matrix and gives a short explanation of the various Medical Affairs tactics.
Download your 5-page guide
🎓 If you want to learn about:
- The strategic importance of a Medical Plan and its critical building blocks.
- Various easy-to-use, yet impactful tools for strategic decision making.
- How a well-crafted Medical Plan lays the foundation for successful external and internal stakeholder engagement.
- How to effectively select, plan, and execute Medical Affairs tactics to implement the Medical Plan.
- How to assess the ROI of your Medical Affairs tactics.
👉 Attend Maaike Addicks’ highly praised 1-day course:
The Medical Plan and Tactical Implementation
With Maaike Addicks, MD
