Testimonials From Understanding Patient Behaviour & Developing Personalised Solutions

Excellent course. Excellent content. Very good & highly qualified trainers (Natalie & John). Excellent organisation and coordination by CELforPharma. Overall, just excellent. Thank you!

Novartis

Despina Xanthaki, Oncology Marketing Manager - Greece - June 2021 (live online course)
Great course, with very knowledgeable presenters. Would definitely recommend.

Roche

Karine Smadja, Study Leader - Switzerland - June 2021 (live online course)
Excellent workshop with highly experienced presenters.

Bayer

Uwe Aberle, Brand Lead - Germany - June 2021 (live online course)
I really enjoyed the theory, the group discussion and practical examples given throughout the day. I came away from the course with a better understanding of what drives patient behaviour, what they value and how they see their disease and themselves. The experts were very skilled and had a great presenting style. Well done!

Amgen

Emma Booth, Director Medical Capabilities - Switzerland - March 2021 (live online course)
I think for someone working with premium priced originator products or devices, this is super relevant. The COM-B model is very interesting and I really liked the discussion of PAM. CELforPharma gave good clear guidance and all systems worked well. Great job!

Biogen

Kim Hansen, Global Brand Lead - Switzerland - March 2021 (live online course)
Congratulations to this very interesting, well-documented training with high expertise speakers. Congratulations also for the good organisation! Many thanks!

Sanofi

Laurence Bondoux, Global Patient Insights Outcome and Innovation Director - France - March 2021 (live online course)
Really great program with a good balance of theory and practical exercises.

Roche

Daria Kukueva, PJP Lead - Russian Federation - March 2021 (live online course)
The content was excellently presented and questions were answered very competently. There was a very good interaction during the presentation and support during group exercises.

Novartis

Ilka Hammer, RWE Champion - Germany - March 2021 (live online course)
This course was great, a perfect balance between theory and practice, and very well explained. Prof. John Weinman was outstanding at simplifying complex concepts and I felt truly engaged during his presentations. We were a small enough group to feel like we could share our thoughts and we had a stimulating discussion. I would definitely recommend this course!

AstraZeneca

Carlota Romero, Senior User Researcher - United Kingdom - November 2020 (live online course)
Valuable learning experience in a small group setting.

Novartis

Miro Papic, Patient Safety Group Manager, POP Governance Manager - Croatia - November 2020 (live online course)
Excellent information and insights, well-evidenced with academic literature references. Thank you!

AstraZeneca

Adrian Bussone, Senior User Researcher - United Kingdom - November 2020 (live online course)
The course was fantastic and very informative – thank you. John and Natalie were both brilliant. I wouldn’t hesitate to recommend it.

AstraZeneca

Katherine Bletcher, Experience Design Director - United Kingdom - November 2020 (live online course)
Great course from experts in a small group setting to enhance learning. Very well organised.

Roche

Ciara O'Brien, Medical Manager - United Kingdom - June 2019 (face-to-face course)
Great frameworks. By looking at what experts have already researched and published, we could save a lot of money spent on unsuccessful PSPs and on market research in which we try to understand patients!

Amgen

Irena Majcen, Business Analysis and Information - Customer Experience - Switzerland - June 2019 (face-to-face course)
Great and detailed introduction into behavioural science, including methodological insights which can be applied in practice.

DSM

Szabolcs Peter, Corporate Science Fellow Human Nutrition & Health - Switzerland - June 2019 (face-to-face course)
Very interesting. Many thanks to the experts for having provided us so many insights about adherence.

Roche Diabetes Care

Ekatarina Chernyakova, IDS Group Leader - Russia - November 2018 (face-to-face course)
Very interesting and relevant topic! The course provided a great overview of applicable behavioural science, an excellent framework to assess beliefs that drive non-adherent behaviours, and a good introduction to practical solutions (personalised patient support programs) to improve adherence. The speakers were engaging and are true experts in the field.

UCB

Kuyler Doyle, Director, New Product Planning - Belgium - November 2018 (face-to-face course)
This C.E.L.forpharma training course has been one of the most interesting, interactive, needs-centric training I have ever attended. Thanks to the organizing team and the highly experienced trainers.

Phoenix Clinical Research

Maha Dakhloul, Clinical Operations Manager - Lebanon - November 2018 (face-to-face course)
Really good course to learn the basic principles regarding PSP programs. Relevant topics, experienced speakers, and a complete program!

Shire

Amanda Wildenburg, Lead Patient Services - The Netherlands - November 2017 (face-to-face course)
A useful course giving a deep understanding of the main reasons behind a specific patient behavior.

Pfizer

Paolo Reggio, Sr. Medical Manager Vaccines - Italy - November 2017 (face-to-face course)
It is a good overview and really answers the key questions when implementing PSP. It is a very interactive course supported by a lot of evidence and a lot of experience sharing.

Janssen

Alexis Courtial, EMEA Healthcare Solution Lead - France - September 2017 (face-to-face course)
A great comprehensive overview of the drivers of non-adherence. This course should now be delivered at the university of medicine & pharmacy. Great speakers!!!

Servier

Olivier Gryson, Head of Digital Marketing - France - September 2017 (face-to-face course)
Great intro into patient adherence and framework into designing a PSP. I really enjoyed the day and meeting other delegates to get their experience in their own companies.

Bristol-Myers Squibb

Pratik Thakkar, Medical Advisor - United Kingdom - September 2017 (face-to-face course)
This course is invaluable for anyone who is designing a PSP which is both patient and HCP centric. The content is relevant, focused, and perfectly pitched by people with experience in DOING!

Bayer

Stephen Oddy, Sales and Marketing Manager - United Kingdom - September 2017 (face-to-face course)
This course gives a good structure with all relevant things to consider!

Coloplast

Claus Bøgebjerg, Senior International Education Manager - Denmark - May 2017 (face-to-face course)
Nice balance between theory and exercises.

UCB

Danielle Derijcke, Global Patient Affairs Officer - Belgium - May 2017 (face-to-face course)
A day well spent to dig deep in what drives non-adherence and how a well-designed PSP could address the problem. Cross-sharing among participants is very valuable.

Shire

Lillian Ng, Head of Patient Support - Switzerland - May 2017 (face-to-face course)
Very interesting course presented with high level of professionalism and through wise experts, useful interaction with colleagues from other companies.

Celgene

Veerle Nijns, Customer Project Manager - Belgium - May 2017 (face-to-face course)
Good job, albeit short and very “Big Pharma” driven. Excellent interaction and excellent speakers!

Alexion

Vincent Lévêque, Associate Director, EMEA Marketing - Switzerland - October 2016 (face-to-face course)
I enjoyed hearing true expert insight on patient adherence. It was not too much nor too little for a 1-day course.

Lilly

Marc Adamsbaum, Medical Educator - Switzerland - June 2016 (face-to-face course)
This course gave me a clearer picture of the importance of patient adherence and how we can design Patient Support Programs to increase patient adherence. Thank you to both speakers for a fantastic course!

Takeda

Pradthana Suwan, National Sales Manager - Thailand - June 2016 (face-to-face course)
This C.E.L.forpharma course about Patient Adherence and PSPs was well organised, informative and useful!

Charlie Inglefield, Independent Media & Lifesciences Consultant - Switzerland - June 2016 (face-to-face course)
This Patient Adherence course is not only for beginners! One always learns big insights from experts!

Roche

Dr. Emilie Dejean, Associate Product Optimization Manager - Switzerland - June 2016 (face-to-face course)
Highly professional, both content and format wise.

Takeda

Laurent Henaux, Business Unit Director - Belgium - March 2016 (face-to-face course)
Informative, evidence based and well balanced between theory and practical application. Thank you.

Janssen

Judi Mallalieu, Implementation Manager - United Kingdom - November 2015 (face-to-face course)
A highly informative and engaging workshop. For those looking to learn the fundamentals of this topic - I highly recommend it!

Novo Nordisk

Manan Shah, Public Affairs Manager - Switzerland - November 2015 (face-to-face course)
It was valuable spending a day with colleagues from the same industry, but coming from different therapeutic areas. I appreciated getting their input/ideas and discussing the challenges they are facing.

Ariad Pharmaceuticals

Roberta Fiore, Marketing Lead Europe - Switzerland - November 2015 (face-to-face course)
The experts have great knowledge of the topic and it was great to be able to connect with them.

Almirall

Silvia Gómez Farnós, Senior Global Product Manager - Spain - November 2015 (face-to-face course)
This was a very useful workshop, with great speakers, and many practical examples.

Shire

Eva Panarese, International Marketing Lead - Belgium - September 2015 (face-to-face course)
I received a lot of new ideas!

Fresenius Kabi

Frank Bepperling, Vice President Market Access - Germany - September 2015 (face-to-face course)
I really liked the interactive sessions. Group size and dynamics worked very well. It was very much a solutions-oriented course. Great!

Biogen

Jens Leander Johansen, Senior Medical Liaison Manager - Denmark - June 2015 (face-to-face course)
Excellent course explaining the theory behind adherence whilst providing the tools to go away and develop your own programmes. Thank you!

Lilly

Karen Callaway, Senior Brand Manager - UK - June 2015 (face-to-face course)
Principles of Patient Adherence is a fantastic course to gain valuable insights into the reasons for patient non-adherence. These insights then enable you to develop creative solutions, which can be measured. The course is delivered in a friendly, supportive format.

Baxalta

Sarah Moseley, Marketing Development Manager - UK - June 2015 (face-to-face course)
Very practical course from knowledgeable experts, with actionable items that can be used.

Sanofi

Barbara Ngouyombo, Adherence Solutions Senior Manager - France - March 2015 (face-to-face course)
This course was really interesting and the practical activities (workshops) were very useful to clarify the concepts.

Boehringer Ingelheim

Lizette Moros Burgos, Global Medical Advisor - Germany - March 2015 (face-to-face course)
Great training in putting focus on the patient centered way of thinking about patient support.

Actavis

Aron Revesz, Brand Manager - Sweden - November 2014 (face-to-face course)
Nice introduction to the adherence program, including workshops with patient profiles. Prof. Weinman is an expert who communicates his knowledge in a very clear manner!

Celgene

Isabelle Delacroix, Senior Brand Manager - Belgium - November 2014 (face-to-face course)
Very knowledgeable and didactic lecturers. Some good ideas which are relevant in today's environment.

UCB

Ken Johnson, Medical Manager, CNS, British and Irish Isles - UK - November 2014 (face-to-face course)
Very satisfied to have gained a clear view of the basis of adherence and the several ways that the non-adherence issue can be fixed.

UCB

Lucia Colantonio, Medical Manager Immunology - Italy - November 2014 (face-to-face course)
Knowledgeable speakers who provide a bridge between academic data and practical implementation strategies.

ALK

Sven Olav Clein, Business Unit Director Primary Care - Germany - November 2014 (face-to-face course)
A good one day course to appreciate the principles & psychology of patient behavior and adherence. It makes me keep working on this topic - an interesting challenge!

Celgene

Gavin Collins, Senior Director Medical Affairs Effectiveness - Switzerland - October 2014 (face-to-face course)
This course has a very good approach in drilling down into deep psychological insights about patient non-adherence. Also, there is a good balance between theory and practical sessions - thank you!

AstraZeneca

Jesús Ponce, Global VP Marketing - UK - March 2014 (face-to-face course)