Testimonials From Late Stage Pharma Lifecycle Management

Lifecycle management should be a back bone in all pharma marketers' area of responsibility and Neal did a brilliant job in providing a very valuable course on this topic. I really liked his way of presenting and how he always made a link to different analogues. My online experience during this course was great. The timing was so well organised by Neal and CELforPharma, who always responded back to any emails or questions we had!

Merck

Karin Sundqvist, Commercial Director - Switzerland - May 2021 (live online course)
Neil was very knowledgeable in the lifecycle management strategies of various therapeutic areas and markets. Really enjoyed learning from him.

Astellas

Vesta Eresta Jaya, Brand Manager, International Markets - Singapore - May 2021 (live online course)
The content of this course is really informative and gave me a lot of insights. Neal is an absolute expert and very passionate in sharing his knowledge. Great balance between theory and real-life examples, helping you understand the content better.

Sanquin

Rosan Sierhuis, Product Manager - The Netherlands - May 2021 (live online course)
Good training that'll help you get a better understanding of the value and commercial opportunity of late stage products and the importance of anticipating the LOE.

Sanofi

Sophie Dubosc, PPM Lead - France - May 2021 (live online course)
This course exceeded my expectations. It had relevant examples to my geography and highly knowledgeable subject matter from the expert with a no-nonsense approach. He went straight into the learning and had a well-structured program. The course content was fantastic! It was clear, was provided in advance and easy to learn from and refer back to. Thank you team, I really enjoyed this fantastic course!

Astellas

Brand Director, International Markets - Singapore - May 2021 (live online course)
One of the best courses I have attended. Even virtually, it worked extremely well. The course content was relevant, interesting and Neal was extremely knowledgeable in every topic. Thoroughly enjoyed it and look forward to putting it into practice.

Norgine

Sandra Smith, National Commercial Manager - United Kingdom - November 2020 (live online course)
This course met my expectations. It gives a good general overview. Highly recommended!

Kyowa Kirin

David Biddles, Sales and Marketing Director - United Kingdom - November 2020 (live online course)
Dr. Neal is very knowledgeable. I learned a lot from this course, especially strategy to prepare for Loss of Exclusivity, how to prioritise EP portfolio. Excellent course!

Bayer

Pradthana Suwan, Franchise Manager - Thailand - November 2020 (live online course)
Valuable course and extremely good trainer! Worked well online. Many thanks for a professional arrangement.

Norgine

Niklas Eriksson, General Manager Nordics - Denmark - November 2020 (live online course)
Great food for thought to start/restart the discussion on LCM and Mature Brands at my company and in my team.

Grünenthal

Ana Inacio, Director, Global Established Brand Lead - Germany - November 2019 (face-to-face course)
Thank you very much for organising this valuable easy-to-understand course. Sarah is the best partner, very helpful through the organisation.

Fresenius Medical Care

Gül Obert, Senior International Product Manager CAPD Therapy & PD Fluids - Germany - November 2019 (face-to-face course)
Great course! Neal can adapt, tailor the course to stick to the needs of the audience. This course provides strategic views combined with very concrete operation implementation tools.

Sanofi

Louis-Emmanuel Lagrange, Portfolio Maximization Lead - France - November 2019 (face-to-face course)
The LCM course was an eye-opener. It really brought to life the post LoE tactics and the importance we should also give to LCM planning as we do towards brand planning.

Celgene

Vasudha Bajaj, Product Manager - United Kingdom - May 2019 (face-to-face course)
Thank you for such an amazing course. It was really useful and full of examples and discussions. It helps to understand other markets and how to use their experience to our business.

Abbott

Marina Timakova, Pricing Specialist - Russia - May 2019 (face-to-face course)
I highly valued this course. By attending, you get an understanding of LCM from a wider perspective, examples from real life and thought-provoking content. Big thanks to Neal!

GlaxoSmithKline

Gorkem Guner, Life Cycle Management Director - United Kingdom - November 2018 (face-to-face course)
I would definitely recommend this course to colleagues. This course is well-structured and gives valuable practice examples.

Boehringer Ingelheim

Nick Meilinger, Global Forecasting Manager - Germany - November 2018 (face-to-face course)
Thank you very much for another interesting and valuable course. Neal is very energetic and a skilled speaker with wide expertise!

Abbott

Anna Kuznetsova, Market Access and Pricing Manager - Russia - November 2018 (face-to-face course)
Neal has a wealth of knowledge which would be highly valuable to any LCM team - not only LLCM!

Tillotts Pharma

Janine Murray-Stevens, International Brand Manager - Switzerland - April 2018 (face-to-face course)
Good overall harmonized program! It was good to be a small group of participants!

Orion

Piero Pollesello, Global Brand Manager - Finland - April 2018 (face-to-face course)
This condensed training provided the key industry-relevant information for established brands teams. Very useful for people managing pre-patent LOE products!

Shire

Gilles Bertrand, Global Commercial Lead - Switzerland - November 2017 (face-to-face course)
Dr. Neal Hansen is definitely the most appropriate person in Europe to speak about LCM. The information was well-organized, very useful and concrete and I was able to exchange some valuable real-life examples with other participants and the speaker.

Chiesi

Iva Kacheshmarova, Product Manager - Bulgaria - November 2017 (face-to-face course)
In-depth knowledge covering a lot of areas of LLCM. I highly recommend it.

JGL

Anđelina Žnidaršić, Global Product Manager - Croatia - November 2017 (face-to-face course)
Detailed and tailored course useful for identifying drivers for differentiated brands in late stage LCM.

Pharmamar

Davide Roccato, Marketing Manager - Italy - November 2017 (face-to-face course)
Neal has a whole and varied knowledge which lends itself perfectly to this course, as the theory needs to be balanced with experience and real life examples.

Astellas Pharma

Kirpal Gandhi, Commercial Manager - United Kingdom - November 2017 (face-to-face course)
Extremely useful, excellent overview, and a good starting point which can be applied to my daily work. I strongly recommend it!

Almirall

Montse Bascompte, Regulatory Affairs Manager - Spain - May 2017 (face-to-face course)
In-depth knowledge flavoured with current examples.

Celgene

Thomas Schindler, Lifecycle Manager - Germany - May 2017 (face-to-face course)
Very high-level and interesting course for both experienced and new people. Very good and inspiring speaker! I can recommend this course to anyone working in LCM!

Grünenthal

Kristof Verberckt, Head of Portfolio Management & Commercial Excellence - Belgium - May 2017 (face-to-face course)
Neal’s LCM course is full of relevant insights and the audience size was just perfect for interaction.

Chiesi

Davide Santucci, Global Brand Leader - Italy - November 2016 (face-to-face course)
I found Neal’s LCM course very useful and practical. I particularly valued the theoretical knowledge about LCM and the benefit of sharing experiences with my peers from different countries and backgrounds. Great job!

Sanofi

Maria Dimovska, Product Manager SEC Europe MCO - Bulgaria - November 2016 (face-to-face course)
This is the most valuable course I ever attended. It is ACTIONABLE – STRATEGIC – INSPIRATIONAL. Thank you!

Sanofi

Marianne Ramon, Director Established Products - France - November 2016 (face-to-face course)
I went to the Late Stage LCM course and was very impressed by the expert Dr. Neal Hansen. He is a very seasoned, engaging, highly motivational speaker and I have thoroughly enjoyed the 2-day course!

Shire

Renate Specht Gryp, International Marketing Lead GI - Switzerland - November 2016 (face-to-face course)
Neal's pragmatic & insightful approach & tools add tremendous value to pharma marketers because it gets you under the skin of effective late stage LCM strategies!

Sanofi

Alina Serban, Head of Marketing & Innovation, Established Products Core Franchise - France - March 2016 (face-to-face course)
The course gave me a broad-based understanding of late stage lifecycle management. I found it an amazing course taught by an excellent trainer, Neal Hansen. The course offered very valuable hands-on experience. Thanks!

LEO Pharma

Lucy Megens, Marketing Manager - Belgium - November 2015 (face-to-face course)
Neal clearly holds a broad experience in established brand management. He really takes the participants on an adventurous journey throughout portfolio management options - looking further than what we are used to. Very eye opening and good base knowledge gained on market dynamics of established brands.

Janssen

Sandra Vermeiren, Brand Manager Established Brands - Belgium - November 2015 (face-to-face course)
Clear, structured content.

Janssen

Andreas Kloth, Cluster Disease Manager LCM - Switzerland - June 2015 (face-to-face course)
Comprehensive, insightful, clear and to the point. Thanks!

Janssen

Letizia Goretti, EMEA Director for Established Brands and LCM - Belgium - June 2015 (face-to-face course)
It's an interesting LCM course. It's complete. It fits global and local affiliate needs.

Roche

Maha Salibian Moussa, Business Development Marketing Manager - France - June 2015 (face-to-face course)
Neal is truly the only LCM expert, especially regarding late stages. He's very well structured and gives very good pharma examples, which are relevant for both the originators and generics companies

Fresenius Kabi

Bahadir Cakmak, Product Manager - Global Generic Drugs - Germany - November 2014 (face-to-face course)
This is by far the most relevant and practical course in LCM I have been on. Neal Hansen is a very engaging and inspirational speaker with broad and in-depth expertise; his examples are relevant to all therapeutic areas.

Novo Nordisk

Patricia Fisken, Senior Global Project Manager - Denmark - November 2014 (face-to-face course)
Highly relevant in an increasingly important area. Neal is a living textbook, knowledgeable, and with lots of real life case stories

LEO Pharma

Rene Toftemose, Senior Director - Denmark - November 2014 (face-to-face course)
Very nice presentations. Neal knows the pharmaceutical industry very well. Attending this course is a good chance to see the competitors' approach.

Boehringer Ingelheim

Ahu Altuncu, Regulatory Affairs Executive - Turkey - June 2014 (face-to-face course)
Very practical course, with many real life examples. Neal has a wealth of experience and provides great inspiration and basics for different approaches and strategies. Highly recommended!

Novartis

Susanne Beyer, Global Head Brand Vigilance - Italy - November 2013 (face-to-face course)
This course really helped me to better understand established brands management.

Eli Lilly

Massimiliano Di Cicco, Portfolio Commercial Strategy Manager - Italy - June 2013 (face-to-face course)
The expert of this course (Neal Hansen) knows the subject very well, backup by a wealth of practical experience (unlike many other workshops I attended). This was time well invested for me – thanks!

Merz

Anon, Global Brand Manager - Germany - November 2012 (face-to-face course)
This LCM course was very clear, especially when you are already familiar with the topic, because it is an excellent opportunity to go back to fundamentals.

Abbott

François Boer, Medical Director Portfolio Optimization, Strategic Medical Affairs - France - November 2012 (face-to-face course)
A very good overview of a complex area. The flowcharts and examples in the presentations are easy to apply to your own situation.

Sobi

Magnus Fastmarken, Global Brand Director - Sweden - November 2012 (face-to-face course)
This seminar gives a very comprehensive insight into the importance of lifecycle management, the strategic options as well as the tactical implementation.

MSD

Ronald Rops, Regional Marketing Lead - Switzerland - November 2012 (face-to-face course)
Comprehensive commercially focused overview of late stage LCM. Neal Hansen is not only a very interesting speaker, he was also very responsive when I e-mailed him a question after the course. I have already started discussing some of the topics covered in the course and how we can use that knowledge within our team to provide the best tactics to the markets. Overall, Late Stage Pharma Lifecycle Management was a very informative and useful course.

MSD

Giedre Apuokaite, Marketing Communications Manager - Switzerland - April 2012 (face-to-face course)
Great course, great fun, good day!!

LEO Pharma

Philip Deichmann, Strategy Manager - Denmark - April 2012 (face-to-face course)
Coming to/attending this session was a time well spent!

Takeda

Samar Al-Behaisi, Senior International Medical Affairs Manager - Switzerland - April 2012 (face-to-face course)