Testimonials From The Strategic Digital Pharma Marketing Course
An understandable, easy approach to the complex world of digital marketing. The framework that was introduced is priceless to plan my first multi-channel campaign.
TakedaJanine Kopp, Project Manager Oncology - Switzerland - May 2017
Coming from a FMCG/retail background, this course gave me the right foundation to quickly give me a broad understanding of digital trends in the pharma sector. The case study and practical exercises were very involving and helped to quickly apply the skills learnt.
Nestlé NespressoMilind Madan, Global Marketing & CRM, Business Excellence - Switzerland - May 2017
Great course to get a grip on the MCM landscape!
Merck Sharp & DohmeSander Hemelsoet, Brand & Customer Manager, Oncology - Belgium - May 2017
Very professional speakers! Very practical course with a lot of business cases. Useful to link brand planning to multichannel campaigns.
PharmamarDavide Roccato, Product Manager - Italy - December 2016
Very good training program! I have learned a lot. This will be helpful for me to develop the digital communication platform and integrate it within the overall strategy. I also learned from sharing experiences with my peers – it was a very nice group. And finally: it was very well organized - Thank you very much!
Orion PharmaHelen Allvin, Global Brand Manager - Sweden - December 2016
Very professional and complete training. Great people and teamwork experience. A lot of take-home messages!
TakedaAnnick Maréchal, Brand and Customer Manager - Belgium - December 2016
Fantastic training – very helpful!
AlexionIlse Zehetner Joore, Specialist, Events and Marketing Services EMEA - Switzerland - December 2016
Really perfect course! We covered almost all digital channels and how to connect them with each other. The experts are also perfect. They present all the presentations in a very effective way. Thank you for everything!
BayerEda Turkdogan, Multichannel Customer Excellence Management - Turkey - November 2016
Very skilled teachers – up to date program – nice group size. Very valuable with the exercises throughout the program. Would definitely recommend to others!
AlmirallKarina Thomsen, Nordic Brand Manager - Denmark - November 2016
Great course, pitched at just the right level for my expertise. Thanks!
ChiesiMatt Duggan, Brand Manager - United Kingdom - November 2016
Two very experienced facilitators nailing down all opportunities in digital/multichannel campaigning. Lots of new insights!
JanssenMoritz Müller, Digital Solutions Specialist - Switzerland - November 2016
This C.E.L.forpharma course came at the right time for me. It is very complete and offers a good overview of the digital landscape in pharma’s world, with a good balance between theory and practice. I also learnt a lot from examples of other companies. Highly recommendable!
GaldermaDara Salmeron, Information Management Associate - France - May 2016
Being new to pharma, this course gives valuable insights into the digital pharma space, I can definitely use this going forward.
ALKMorten Schjerning Amsinck, Global Online Manager - Denmark - May 2016
Very helpful! I wanted to have an overview (which I got), but I also got many practical suggestions, ideas and advice.
BayerDr. Tapani Vuola, Senior Medical Advisor - Finland - November 2015
As a new multichannel marketing ambassador within our company this course was really useful to gain insights in success stories, practical examples and a nice overview. I hope to see you all at another course – thanks!
BayerIlse Kennes, Product Manager - Belgium - November 2015
I learned a lot about digital marketing and now I am prepared to implement a multichannel approach.
Bristol-Myers SquibbIoana Bodea, Customer Marketing Manager - Romania - November 2015
It was valuable to gain a better understanding of digital marketing and its application in pharma. The programme gave me some good insights and ideas that I can bring into my job.
Ariad PharmaceuticalsRoberta Fiore, Marketing Lead Europe - Switzerland - November 2015
Finally, a course that answers many digital pharma questions. Now I have something solid to work on!
RocheShauna Morris, Product Manager (Oncology) - Ireland - November 2015
If you aim to have a relevant overview of what digital strategy is and how it can be integrated in your current business imperatives, come and exchange ideas with these 2 brilliant experts!
Merck GroupVirginie Viale-Avandetto, Digital Marketing Manager - France - November 2015
Digital strategy was put into perspective and it should be the next step in all brand plans. From now on multi-channel strategy will optimize the marketing mix and bring it to the future!
GaldermaKelly Tsitoura, Senior Brand Manager - Greece - September 2015
Excellent course! Very practical hands-on approach from speakers who clearly have vast experience in the subject. It was very well organized.
SantenTuomas Huuhtanen, Marketing Director - Finland - September 2015
I attended the Strategic Digital Pharma Marketing Course in London in October 2014. The course was well attended, well presented, interactive and engaging. I refer to the materials (and benchmarking) from the course on a regular basis, in fact I will be sending members of my team on this course later this year, so they can see what I am talking about first-hand!
ShionogiDan Atkins, European Marketing Director & VP Innovation - UK - August 2015
The format is very interesting and there is a lot of content. I like the experts' presentations - well balanced and at the same time powerful!
EgisAssen Belchev, Sales Manager - Bulgaria - June 2015
A very good training if you're lacking digital expertise and willing to drive a digital transformation in your company.
AbbVieBastien Van Wylick, Digital Manager Belgium and Luxemburg - Belgium - June 2015
A lively, up-to-date experience with a deep analysis of pharma digital environment, bringing practical conclusions for real strategies for closed-loop marketing.
EgisDimitar Georgiev, Marketing Manager - Bulgaria - June 2015
Thank you very much, I learned a lot and much of the information will be useful to be implemented in my daily work.
Vifor PharmaGÿde Haeseler, Global Medical Affairs, Medical Education Nephrology, Senior Manager - Switzerland - June 2015
Very insightful course with plenty of practical examples from the pharma industry. Ruud & Beverly are knowledgeable in the field and have provided rich content throughout the two days.
Merck SeronoAhmed Elazhary, Marketing Manager - United Arab Emirates - March 2015
It's a great course with comprehensive information, best cases and exercises of pharma digital marketing. On top of that: any question you can think of was answered by the end of the course. I recommend it to all pharma professionals who want to broaden their digital marketing vision.
Abdi IbrahimCan Batur, Multi-Channel Marketing Specialist - Turkey - March 2015
The experts are really good and answered all types of questions in a professional way. I have benefited a lot from this training.
Sanofi PasteurMutlu Aydinoglu, Marketing and Sales Director - Turkey - March 2015
Engaging and high quality course!
AbbVieTrine Hytten, Brand Manager - Norway - March 2015
Nice fresh ideas and good examples!
Abbott VascularCarsten Muehl, Marketing Manager Structural Hearth Germany - Germany - December 2014
This course gives a good overview of Digital Marketing. It is important for me to have this helicopter view to prevent developing apps and websites out of the blue but instead develop a good strategy in a multichannel campaign.
SanofiCindy Mandervelt, Brand Manager Diabetes - Belgium - December 2014
Great job guys!
Daiichi SankyoEric Matthews, Director Brand Strategy & Global Interaction - Germany - December 2014
This Strategic Digital Pharma Marketing course helped me to put the puzzle together.
Abbott VascularMarie-Laure Schenck, Product Manager Structural Heart EMEA - Belgium - December 2014
As I've heard from Gary, pricing is the moment of truth. This course provides ground for creating amazing moments of truth for pharma companies.
Novo Nordisk ParsTaraneh Nouri, Field Market Access Specialist - Iran - December 2014
One of the best courses I have attended!
LEO PharmaCharlotte De Cunha-Dinsdale, Patient Solutions Manager - UK - October 2014
It is not a course for dedicated digital people. I experienced it as a course for any product or brand manager to understand how to move in this environment.
LEO PharmaMarina Vernet, Product Manager Psoriasis - Switzerland - October 2014
Excellent strategic digital pharma marketing learning program that will help me to be successful in creating and implementing my digital strategies and tactics. Thank you so much Beverly and Ruud!
AlexionSonia Hennou-Amoura, Associate Director Marketing EMEA - Switzerland - October 2014
Great feeling, we learned lots from everyone's experiences as well. Nice audience size. To carry on!
Vifor PharmaStephanie Burg-Bergmann, Global Senior Brand Manager - Switzerland - October 2014
Well designed course content, very relevant considering the changing industry environment.